One of the real challenges in creating change for sustainable tourism is creating meaningful support for practitioners. We know what needs to be done – but it is hard to do. Seth Godin’s Blog “How to Draw an Owl” captures the problem perfectly. Its easy to draw the two circles that form the basic structure of the owl – but the challenge is in drawing the rest of the damn owl….
-
Join 399 other subscribers
Hot Topics
agritourism authenticity Change Management China Competitiveness Corporate Social Responsibility Destination Branding destination community Destination Management Ecotourism education Food trends Green consumers Green Jobs Green Tourism Heritage tourism Indigenous tourism Millenials Nepal Regenerative Tourism social enterprise Social Entrepreneurs Social Responsibility Sustainability Sustainable Tourism tourism Tourism Marketing Uncategorized Voluntourism World Heritage
drjonday 